Changing demographics throughout the country have provided a great opportunity for the fishing and boating industry to engage with Hispanics. Targeting the Hispanic community needs to be an organization-wide commitment and implemented at the local level. Listen to RBFF’s Hispanic marketing agency, Lopez Negrete Communications, the South Carolina Department of Natural Resources (SCDNR) and Freedom Boat Club as they share insights on how to successfully reach and engage the Hispanic audience. We hope you will learn from these three groups and gain insights to successfully reach the Hispanic community in your area.#Boating #Hispanic #Outreach#Boatsandboating
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